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Account Manager — Business Focus

At Madden, we are on a mission to encourage people to discover new locations and experiences. We believe getting people out of their homes and into new places makes for stronger individuals, communities, and economies. As a nationally recognized leader in marketing, we work across the travel and tourism industry to help our clients tell their local stories to a global audience and showcase why locations are the best places to live, work, and explore.

Our partners range from organizations in smaller communities to some of the most traveled destinations in the world. We ensure our clients and our team stay informed of the latest research, marketing techniques, and technology solutions that can improve how they showcase their community.

Come join us make the world a little more connected as an Account Manager focused on client services, project management, and business development.

In your role, you will manage projects to promote our print and digital programs as well as projects related to proposals and awards submissions. As production and materials come in, proofing and quality control will be a regular responsibility. You are the uber-connector that acts as the liaison for internal and external projects across all disciplines of the company to ensure we collect, plan, produce, and perform in marketing campaigns. You will help our team deliver exceptional service to our partners as an Account Manager in the following ways:

Responsibilities

  • Represent Madden in the destination marketing industry, build company profile with key influencers and provide expertise to the industry
  • Develop and sustain strong partner relationships by providing relevant data insights and high-quality service
  • Grow existing account base by renewing contracts and achieving long-term customer loyalty
  • Assist Director, Account Management in developing strategic plans, budget documents and occasionally visiting with client accounts
  • Manage and proactively service client expectations
  • Work to develop significant relationships with decision makers and share new opportunities
  • Follow current trends in digital marketing as well as within the tourism field; interpret and advise clients of this knowledge when possible
  • Collaborate with internal teams to understand key new features as they develop and ensure Customer adoption as appropriate
  • Collaborate with Business Development to ensure your client strategy continues to align with company strategy
  • Apply a data-driven approach to maintaining a high renewal/low churn rate for all accounts
  • Break down and communicate campaign results to clients with honesty and positivity while demonstrating their return on investment
  • Strategize on digital solutions and monitor all aspects of client campaigns from start to finish
  • Maintain detailed knowledge of ad platforms and strategies to make expert recommendations
  • Manage project setup & tracking for Madden marketing campaigns/projects
  • Establish marketing campaign calendars for promotion of programs
  • Setup new business & renewal proposal projects and manage the deadlines with teams
  • Communication with production, account management, sales teams, and clients regarding progress of projects, ensuring consistency with expectations, timing, and budget

Requirements

  • Ability to quickly identify the root causes of marketing campaign under-performance and connect emotionally
  • Extensive experience in customer relationship management
  • Comfortable working in a fast-paced, team environment while making data-driven decisions
  • Project management and CRM experience, preferably Salesforce
  • Additional Skills: Top-notch customer service and time management skills are required.  Advertising and/or digital marketing agency experience, leadership, public speaking, and interpersonal communication skills a plus
  • Bachelor’s degree in appropriate discipline and 2+ years related experience preferred; or equivalent combination of education and experience in marketing

Why work with us?

We are different. We are artists, writers, digital experts, and sales professionals. We have a lot of fun and market some of the most unique locations. Our team is dynamic and always looking to the next innovation in marketing techniques, tools, and technology.

For those in Tucson, our work environment is in the heart of downtown in a historic flatiron building. There are almost one hundred Maddenites in Tucson and throughout the United States. We love being part of something more than just another marketing agency. Tell us a little more about yourself by submitting your resume.

Madden Media is an Equal Opportunity Employer

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