Category: Leadership

#TravelMatters

Madden is on a mission to encourage people to discover new locations and experiences. We believe getting people out of their homes and into new places makes for stronger individuals, communities, and economies.

Who is Madden?

As a nationally recognized leader in marketing, we work across the travel and tourism industry to help our clients showcase why others should discover the unique reasons they call it home.

Continuing the Madden family legacy

With over 90 employees, it’s sometimes hard to remember that Madden is a family-owned company. Kevin and Jill Madden started Madden Media, then Madden Publishing, over 35 years ago. They went from door to door, building relationships in the community while selling print ads for Tucson Guide. The rest is history, but recently Madden has… Read more »

Travel this Veterans Day

Photo of young man waving flag with sky in background.

As Veterans Day nears, we should take time to think about how we spend our time off. 54% of families in the United States end up not taking all their time off, according to Project: Time Off, and veterans are no exception. With deployments and training assignments, veterans spend a lot of time away from… Read more »

Now anyone can create a professional video ad

Now anyone can create a professional video ad

If you’ve wanted to advertise on YouTube to reach consumers with your video ads but don’t have the time, money, or direction to create them, you’re in luck. As of March 2018, the YouTube Director onsite program has been made available in over 170 cities across the U.S. to help businesses leverage the power and reach of the platform.

Breaking down what Destinations on Google means to you

Google has made changes with the layout for its search engine results pages (SERPs) for travel-related searches. This change is known as Destinations on Google and it has created a lot of buzz in the industry.

Pay to Play—the new Facebook algorithm

You’ve probably heard chatter about the new algorithm for Facebook that seeks to prioritize posts by friends and family. But what does that mean? Well, good news, for your business it probably won’t affect you too much.

What’s it like at Google? We ask so you don’t have to.

Ever wonder what it’s really like to visit the Google headquarters? Madden Media superstars Alexis Favis and Vanessa Abril-Gutierrez were able to join our partners Jason Holic and Jessica Castro from Experience Kissimmee at Google’s main campus in California last month.