The internet’s banner marketing
Display ads promote your destination to visitors as they are browsing the internet.
Prospecting Ads are strategically designed and placed to drive new traffic to your site. Display Ads can be geo-, demo-, contextually, and behaviorally targeted to your key audiences with specific creative messaging and direct clicks to the corresponding page of interest on your website.
By placing a remarketing tag on your website, you can remarket consumers who have been to your site but did not complete a specific action such as requesting information or contacting you. Using sophisticated targeting parameters, Remarketing Ads are served to these “window shoppers,” bringing them back to your site where they can complete your desired conversion activity.
- Generate awareness with Prospecting Ads
- Drive conversion with Remarketing Ads
Why it works
Remarketing in particular serves to drive visitors back to your site to consider your destination more fully.
- Use strong calls to action
- Interactive ads garner more attention