Search
Generic filters
Exact matches only
Filter by Custom Post Type
Select all
Posts
Pages
Products
Case Studies
Media Kit
Careers

Geofencing

Reach visitors at events with mobile ads

Reach out to learn more about Geofencing
Up to 70% of web traffic happens on a mobile device (CIODive)

From a person’s location you can glean valuable details about who they are, including behavioral and contextual data. Geofencing is a location-based digital marketing tool that allows marketers to welcome potential customers who enter a virtual perimeter with mobile display ads relative to their location. For example, travelers are targeted with ads for your destination simply because they have entered a strategically chosen and precise area.

Benefits

  • Reach your target audience
  • Serve mobile ads while they are in the geofenced area

Why it works

If you know your audience is going to be in a certain place at a certain time, these mobile ads can reach that audience.

Best Practices:

  • Put a geofence around an area in which you know your audience will be, such as an event or competitor
Share This