Wisconsin SEM Cooperative Campaign

advertising rates & information

Claim your 2020 package before it’s too late!

You want to inspire consumers to solidify travel plans and book their adventure—that’s where Search Engine Marketing comes in. It’s the foundation of your digital marketing plan, there to ensure a greater share of relevant and interested consumers choose your website over a competitor’s. This cooperative plan helps you get qualified traffic to your site without having to manage the account or breaking your budget. Madden Media’s experts are here to help you every step of the way.

get qualified traffic to your site with help from the wisconsin department of tourism!

WHAT’S IN IT FOR YOU?

  • Increased brand awareness. You want everybody to know your name and dream of a vacation in your destination.
  • Encourage interaction with your content. Drive your audience to the most
    appropriate content on your website.
  • Trusted experts manage your account. Letting us select keywords, optimize, and report frees you up to focus on other tasks.
  • Sign up and you’ll receive 6 months of funding assistance from the Wisconsin Department of Tourism.

HOW IT WORKS

  • Our Google Certified Experts analyze your site and make specific keyword recommendations, with input and approval from you and Travel Wisconsin.
  • We customize your ads to match search terms and bring interested users to
    your site.
  • Our SEM experts check performance and optimize your campaign daily.
  • Every month you receive transparent, understandable, and detailed reports.
  • Travel Wisconsin logo will need to be added to your landing page(s) and link to TravelWisconsin.com.

LIMITED PACKAGES AVAILABLE! SIGN UP BEFORE THIS PROGRAM SELLS OUT!


The SEM Co-op Campaign’s .71 cent Cost Per Click is available to recognized Wisconsin Destination Marketing Offices and Tourism Associations. The organization’s main purpose is to promote travel and tourism.

contact us

Philip Rahm
Inside Sales Representative
520-416-5951   |   Email
Ronda Thiem
Partner, Sr. VP of Business Development
314-226-3736   |   Email

for materials specifications:

1(800)-444-8768

Program Rates & Deadlines

  • Sign up: Now through 8/15 will ensure campaign completion by Dec. 31st
  • Campaign Timing: Now through Dec. 31st, 4 - 6 month campaigns
Explore Package Journey Package
Monthly Partner Cost $350 $700
Monthly Sponsor Contribution $150 $150
Campaign Length 4 - 6 months 4 - 6 months
Estimated Total Clicks 4,200 8,400
Total Partner Cost $2,100 $4,200
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