Tag: marketing strategy

Social Fidelity (So-Fi) Video

iPhone recording video.

Have you picked a restaurant from a Yelp review? Have you watched a product unboxing on Youtube? Welcome to UGC: User Generated Content. Here’s how video UGC can dial your brand into an ever educated and engaged audience.

Travel Micro-Moments

When you turn to a device looking to learn, discover, or find or buy something, you are creating a micro-moment. During this time, preferences and decisions are often made. These moments give tourism entities a perfect chance to influence potential visitors.

Marketing to the Generations: Baby Boomers

As Baby Boomers reach retirement age, they are ready to spend more time traveling—have you included this demographic in your target audience? This infographic gives you the information you need to reach this group as they plan their trips.

Marketing to the Generations: Millennials

Our clients are always asking us about the best ways to reach their target audiences. These questions inspired us to create a series of infographics that will help you learn more about each generation of travelers and decide which marketing channels can help you meet your goals.

Marketing to the Generations

Appealing to Millennials, Generation X, and Baby Boomers in your marketing can be a challenge. Keeping similarities in mind can help you determine your strategy.