If you’ve wanted to advertise on YouTube to reach consumers with your video ads but don’t have the time, money, or direction to create them, you’re in luck. As of March 2018, the YouTube Director onsite program has been made available in more than 170 cities across the U.S. to help businesses leverage the power and reach of the platform.
As a marketer in the travel industry that strives to reach travelers with your campaigns, this program makes it easy for anyone to create a professional video to include in your efforts. When you commit to spending at least $350 in advertising on YouTube through Google AdWords, you can access the program to connect with an expert to film and edit a 30-second professional YouTube video. That amount of spend can typically yield over 1,000 views. What would you do with 1,000 new travelers getting to experience your brand through video on a platform with over one billion users?
Now that there are no excuses, it’s time to get your video made and get it out there for travelers to consume and be inspired.