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Public Relations

Our public relations experts manage relationships with key publications, influencers, and plan and coordinate events and trade shows. We develop strategic communications plans and story concepts to promote our DMO PR clients in the media your target audience consumes.

Are you an influencer, content creator, or journalist interested in partnering with Madden? You can fill out our media assistance form here or contact Madden’s PR team at


Finger Lakes Regional Tourism

Madden leveraged influencers to highlight leisure activities and outdoor recreation.

Public Relations
Public Relations
Finger Lakes Regional Tourism image

Discover Lake County

Madden planned and managed a travel media FAM tour.

Public Relations
Public Relations
Discover Lake County image

Grand Canyon West

Madden engaged leisure travel media and coordinate crisis communication.

Public Relations
Public Relations
Grand Canyon West image


Brianna Francis

Public Relations Director,
Team Pegasus

pr will be the sprinkles on top of your perfected media plan.

Lauren Wire

Senior Associate Director, Public Relations, Team Pegasus

“when you don’t know what to do, you travel. you go out and see. you have to rattle the bed, shake yourself out.” ― jedidiah jenkins

Emily Herman

Associate Director, Public Relations, Team Pegasus

pr is a powerhouse tool! it lets you tell deeper and more diverse stories of your destination.