Madden Media is excited to announce that Jamie Claudio has joined the agency as its newest Vice President, Destination Strategy. She will support Madden’s partners’ overall destination strategies and develop innovative marketing campaigns. Claudio’s deep understanding of how tourism ties… Read more »
Your website is your most important marketing tool. You need it running at peak performance. Do you know when the time is right to rebuild your website? We work with DMOs across the country, and we hear a lot about… Read more »
Madden Media is excited to share that our clients Atlanta Convention & Visitors Bureau (Atlanta CVB) and Traverse City Tourism won 2021 eTourism Summit Excellence Awards (eTSY Awards) — in recognition of their exceptional destination marketing last year. DiscoverAtlanta.com Atlanta… Read more »
Apple’s iOS operating system is incredibly popular, with most usage studies showing it accounts for nearly 50 percent of mobile web traffic. New iOS 15 privacy changes are here, and while they are focused on user privacy and limiting some… Read more »
Madden Media continues to grow our team with destination marketers who bring DMO experience to our agency. Our extensive experience working in the tourism industry, paired with our new team members’ DMO experience, makes us the ideal partner to guide… Read more »
During the pandemic, many states allocated federal funds toward their DMOs to boost tourism. While some states immediately dispersed this money to maintain their visitation levels in 2020, others have only recently begun releasing the funds to their tourism marketing… Read more »
Creativity breeds innovative designs, campaign concepts, and messaging. While Madden creative experts generate unique ideas that spark imagination while at work, many grow their skills, gain inspiration, and discover new techniques at home as well. This ever-present creativity benefits our… Read more »
Madden Media is excited to share that our client Visit Idaho won the 2021 ESTO Mercury Award in the digital campaign category. Announced during U.S. Travel’s ESTO Conference, their “Cool Times, Warm Memories” campaign was recognized as the top destination… Read more »
Want to get back into experiential marketing now that more people are comfortable with in-person events? Madden works with our partners to create destination marketing campaigns that include engaging out-of-home activations. As part of a holistic, integrated marketing strategy, DMOs… Read more »
Madden Media has promoted Sarah Hupp Foster to Chief Operating Officer. Over the last decade, Sarah has helped shape Madden into a top destination marketing agency. As the VP of Destination Strategy, she and her team led the development of… Read more »