Connect people to places
Madden uses innovative, technology-driven marketing strategies to provide solutions for our partners. Our team impacts the growth of communities by creating personalized, immersive content that connects people to places.
Diverse platform management is the foundation of an effective marketing plan. These platforms deliver your message with proven and successful methods.
Strategic communication strengthens your message and connects you to a targeted audience. Continued efforts develop relationships and engage your audience.
Developing a bond between the audience and your brand is key. Captivating audiences and keeping them connected with your content sparks inspiration.
When places invite the world to experience their story, their culture, and their community, we all become more connected.
Experience and Insights
OnLocation & OnLocation PLUS
We are excited to tell you about the launch of OnLocation and OnLocation PLUS—Madden’s newest SEO-boosting product lines that will allow you and your partners to reap the following benefits. Read More ››
Madden Media announces the appointment of new CEO, Dan Janes
Madden Media begins a new chapter in their story with the announcement of Dan Janes as their new CEO. The founder of Madden Media, Kevin Madden, will operate as the Chairman of the company. Read More ››
Want to target audiences in a particular location? By now you’ve probably heard about Geofencing, and might even have incorporated it into your marketing mix, but what about Boomerang? How do you know which one will best meet your needs? Read More ››
Website Best Practices: Part One
First impressions are everything. A person’s first glance at your website will allow them to form several opinions pretty immediately—so you need to make that first impression count. Read More ››
Social Media best practices: Twitter
You know you should be posting to Twitter, but are you doing it correctly? For all those aspiring social media gurus out there, here are some tips and tricks to make the most of your Twitter presence. Read More ››
Tips, Tricks, and Trends: How to up your Search Engine Marketing game
You know that Search Engine Marketing (SEM) is a cornerstone of an effective digital marketing campaign. Simply investing in SEM is a start, but how can you keep up with the latest trends that help you reach your ideal target audience? Read More ››
PlacemakersWe tell local stories to a global audience and showcase why locations are the best places to live, work, and explore. Using our decades of experience, Madden delivers an integrated, comprehensive marketing approach to provide improved advertising solutions to the partners of our clients across all channels.
Make It Tampa Bay – When Old Friends Try New Tricks
Madden and Visit Tampa Bay partnered with Tampa’s Economic Development Corporation to tell a unified story. See how co-branding works when everyone works together. Read More ››
Hella Proud – Presenting Oakland’s Vibrant LGBTQ Community
Madden and Visit Oakland set out to increase exposure in a market where the competition for LGBTQ visitors is fierce. The resulting digital marketing campaign is still going strong. Read More ››
Success Story: Buffalo Bill Center of the West
Madden and Buffalo Bill Center of the West share a pioneering spirit. That often leads to innovative digital solutions that drive phenomenal results. Read More ››